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“Your brand is what people say about you when you’re not in the room. ”
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– Jeff Bezos
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“ Your brand is what people say about you when you’re not in the room. ”
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– Jeff Bezos
Conversations are happening about brands in communities they don’t belong to among people unknown to them.
The Problem
Brand Managers publish content across various channels to their own direct audience, and they even have useful tools for measuring engagement – likes to retweets and beyond.
The Solution
Yebo Provides
DIGITAL FINGERPRINTING
Yebo provides a DRM-like solution to fingerprint any digital content.
PUBLISH ASSETS
Publish directly from the Yebo Asset Manager or any other publishing tool.
TRACK & TRACE
Yebo crawls the web to find and analyze Sentiment, Velocity, and Impact for any digital matches (Including modified content.)
ACTIONABLE INTELLIGENCE
Yebo leverages machine learning to highlight breakout content, giving brands unique opportunities to participate in organic conversations.
Track brand sentiment all the way down to a specific asset and differentiate between direct and indirect audiences
Alert user to new audiences by tracking breakout content in untargeted communities
Breakdown performance by impact, including by influencer, community, and asset specific contributors
Our Team
Zack Karlsson
President & CEO, Co-Founder
Former VP of Business Development at Capcom, a leading video gaming company (market cap $3B)
David Mandel
Chairman & Co-Founder
Cofounder of an AI company used by most of the major firms on Wall Street.
Marty Brodbeck
Board Member
CTO of Booking.com (holding company for Hotels.com and Priceline). Previously CTO of Pearson Publishing, and Head of Enterprise Architecture for Pfizer and Merrill Lynch.
Dr. Keith Devlin
Board Member
Department of Mathematics at Stanford University, Professor Emeritus.
Robert Daly Jr.
Board Member
Top private wealth manager at Morgan Stanley by client asset size. Prior to his career in finance, senior executive in the film and video game industry. The Daly family was the previous principal operator and large co-owner of the LA Dodgers baseball team.
Mike Capps
Advisor
Dr. Michael Capps is a well-known technologist and CEO of Diveplane Corporation. Before co-founding Diveplane, Mike had a legendary career in the videogame industry as president of Epic Games, makers of blockbusters Fortnite and Gears of War.